How can members of the Be.CULTOUR community better support each other and also share their experience with a wider audience?
Based on the principles of peer learning, replicability of practices and co-creation methodology, this webinar series aims to accompany the participants towards a comprehensive understanding of circular and sustainable cultural tourism practices.
A mix of on-ground experience and expertise will guide participants into these innovative practices and show how to apply them context-specifically.
Nine editions throughout the year will touch on different but interrelated topics.
Keep reading for more information on each webinar.
Webinar 1: Circular cultural tourism
The role of Heritage Innovation Networks for co-creation and communities empowerment
24 February 2023 - 14:00-15:30 CET
The webinar will address methodologies and tools for stakeholders’ engagement, serious gaming and co-creation, explaining how to bring together expert and local knowledge to let “hidden” cultural resources emerge and being recognized and fully exploited as a driver of local development, communities’ empowerment and innovative entrepreneurship through circular cultural tourism.
14:05-14:15 Antonia Gravagnuolo, CNR ISPC: Horizon 2020 Be.CULTOUR project: Heritage Innovation Networks for circular and human-centred cultural tourism
14:15-14:25 Luigi Fusco Girard, Emeritus Professor, CNR and University of Naples Federico II: Cultural heritage as driver of circular innovation
14:25-14.35 Małgorzata Ćwikła, ICLEI Local Governments for Sustainability: Co-creation of Action Plans for circular and sustainable cultural tourism in less-known heritage sites: the experience of Be.CULTOUR pilots
14.45-14:55 Francesca Pozzebon, ERRIN: The guide for sustainable explorers: a step-by-step toolkit to engage your community and build your action plan for circular cultural tourism
14:55-15.10 Contributes from Pilots and Mirror Regions: On-the-ground experience
Webinar 2 - 24 March 2023 - 14:00-15:30 CET
Understanding the European value of cultural heritage: Power of networks
The webinar will address the concept of Europeanisation based on the intertwine of cultural networks operating in Europe. We will discuss the added value of being a member of a network and reflect on the opportunities and challenges faced by network operators. In addition, examples on the benefit from formal and informal networks will be presented, as well as guidelines on how to use the networks to develop innovative solutions towards circular cultural tourism. This approach reflects the ambitions of Be.CULTOUR and constitutes an important part of the concept ideation and development of Action Plans in its pilot heritage sites.
Webinar 3 - 21 April 2023
Innovative solutions for circular cultural tourism
This webinar gives voice to prominent guests from academia, policy, business and practice to exchange views and showcase their own experience/experimentation in circular cultural tourism. It will define what is meant by innovative solutions for circular cultural tourism, what possible tools could be used to activate the process and involve the local community in the co-design, co-development and co-implementation of the solutions. Moreover, concrete examples from different continents will be presented and challenges will be thoroughly discussed.
11:00-11:05 dr. Ruba Saleh, ICHEC Brussels Management School: Welcome
11:05-11:15 Philippe Drouillon, Senior expert in sustainable, agile and impactful business & catalyst of agile & participatory positive impact Teams, Organizations & Territories | B Leader. ICHEC Brussels Management School: Re-orient cultural tourism design, incubation and acceleration towards strong circularity and sustainability
11:17-11:27 Prof. dr.Daniela Angelina Jelincic, Institute for Development and International Relations (IRMO), Department for Culture and Communication, Croatia: Re-visiting the Essence of Tourism: Challenges in Innovative Circular Tourism
11:29-11:39 Hilke Arijs, Cultural Heritage policy coordinator, Zender, Belgium: Co-creation and heritage preservation through Wikipedia
11:41-11:51 Larissa Almeida, facilitator of learning processes, researcher and consultant in business management of creative tourism, Recife, Brazil: The power of networking: connecting civil society and public policies for creative tourism
12:03-12:13 dr. Tokie Laotan-Brown, heritage Architect, developer and cultural economist, Nigeria: Rammed Clay & Dance in Benin Communities
12:25-12:30 dr. Ruba Saleh, ICHEC Brussels Management School: Conclusions and reminder of the next webinar